The Game Launch Agency

We Launch
Video Games

Launch strategy, community building, PR, and performance marketing for studios and publishers. Announcement to post-launch and everything between.

We support launches on every platform

500+ Products launched
10+ Years launching for the world's most ambitious brands
$120M+ Raised for clients
15+ Countries

Full-Service Game Launch

Everything your game needs
to win launch day

From pre-announcement to post-launch growth, we handle every aspect of your game's market entry across all major platforms.

01

Launch Strategy

Market positioning, competitive analysis, launch window planning, and platform-specific go-to-market for Steam, PlayStation, Xbox, Switch, and Epic Games Store.

02

Community Building

Discord server management, social media growth, creator and influencer partnerships, and community-led marketing that builds real momentum before and after launch.

03

Trailer and Creative

Game trailers, key art, social assets, and store page optimization built to convert wishlists into sales.

04

Performance Marketing

Data-driven paid campaigns across Meta, Google, TikTok, YouTube, Reddit, and programmatic channels. Precision targeting by genre, platform, and play style for gaming audiences worldwide.

05

PR and Media

Coverage in IGN, GameSpot, PC Gamer, Eurogamer, and 200+ gaming outlets. Embargo strategies and exclusive reveals that drive maximum attention.

06

Post-Launch Growth

Player retention campaigns, DLC and update marketing, seasonal events, and sustained growth strategies that keep your community engaged and spending long after day one.

Why Blazon Gaming

Built for games.

We combine 500+ product launches worth of go-to-market expertise with deep knowledge of how gaming audiences discover, wishlist, and buy.

500+ Product Launches

Over 500 products launched across consumer tech, hardware, and entertainment. That go-to-market muscle translates directly into gaming.

Multi-Platform Expertise

Steam, PlayStation, Xbox, Nintendo Switch, Epic Games, iOS, Android. We know the algorithms, the store page mechanics, and what converts on each platform.

Community-First Approach

We build real communities around your game. Discord, Reddit, social, creator networks. Engaged players who become your loudest advocates and drive organic growth.

Data-Driven Performance

Every campaign is tracked, measured, and optimized in real time. Weekly reporting, clear attribution, and constant iteration to maximize return.

Our Process

Hype. Launch. Scale.

Our process takes your game from first announcement to sustained commercial success.

01

Discovery

Deep dive into your game, target audience, and competitive landscape. We define your positioning and build the launch blueprint.

02

Pre-Launch

Community building, wishlist campaigns, creator seeding, and press previews. We build anticipation that converts on day one.

03

Launch Week

Coordinated PR push, paid media activation, streamer and creator campaigns, and community events. Maximum visibility at the moment that matters most.

04

Sustain and Scale

Post-launch retention, DLC and update marketing, seasonal events, and sustained growth. We keep your player base engaged and spending.

Ready to Launch?

Let us make your game
unmissable

Whether you are an indie studio or an established publisher, our team takes your game from announcement to commercial success.

Launch Your Game Explore Our Work

Get in Touch

Start a conversation

Ready to launch your game? Tell us about your project and we'll put together a custom strategy.