The E-Commerce Agency
We Build Stores That Sell
Shopify stores engineered to convert browsers into buyers and buyers into repeat customers. Official Shopify Partners with 500+ launches behind us. London & New York.
Trusted by the world's best partners
About Blazon
Conversion and premium feel. Every store we build is engineered to sell.
Blazon combines Shopify expertise, conversion optimization, paid media and retention marketing into a single e-commerce partner. We've built and scaled stores for brands across consumer tech, fashion, health and lifestyle - generating millions in online revenue.
We don't stop at launch day.
What We Do
End-to-end e-commerce capability
Store Design & Build
Custom Shopify themes built pixel-perfect. UX designed for revenue, not just aesthetics.
Product Launch
Go-to-market strategy for new products, from pre-launch buzz to day-one revenue
Conversion Optimization
A/B testing, heatmaps, and checkout optimization that turns more browsers into buyers
Email & Retention
Klaviyo flows that recover carts, build loyalty and maximise customer lifetime value
Paid Acquisition
Meta, Google, TikTok - paid media engineered for ROAS across every channel
Analytics & Growth
Data-driven optimization, attribution modelling and scaling strategies that compound
Industries We Serve
Deep expertise across high-growth sectors. We launch products where innovation meets market demand.
Work
Stores we've built and scaled to millions in revenue.
From Kickstarter to a $2M+ annual DTC store
We built the Shopify storefront that turned Filippo Loreti from a record-breaking crowdfunding campaign into a sustainable e-commerce brand generating seven figures in annual revenue.
View case study
Our Approach
Build Launch Grow
How we take stores from design to revenue machine.
Build
Wireframes, UX flows, and visual design tailored to your brand. Custom Liquid themes, app integrations, and mobile-first performance.
Launch
Coordinated store launch with paid acquisition, email sequences, PR, and conversion tracking to maximise day-one revenue.
Grow
Continuous CRO, A/B testing, retention marketing, and data-driven scaling that compounds your revenue month over month.
What our clients say
Results that speak for themselves
“Blazon's forward-thinking approach was instrumental in the successful launch of our innovation campaign. Their expertise, dedication and innovative approach have propelled our strategic outlook. Amazing work.”
“Blazon did a stellar job with Pillo Health, guiding us through a crucial stage of our growth and positioning us for our eventual acquisition. They have consistently exceeded our expectations.”
“Working with Blazon was transformative. Their innovative approach and diligent execution gave us the exposure we needed to succeed with our launch and drive sustained growth.”
Founded in London, 2014
Built by Michael Raven. Two startup exits. Horizon Europe advisor (the EU's €95.5 billion research and innovation program). A decade of launching products for brands that refuse to stay small.
Meet the team →Ready to launch your store?
Let's build your e-commerce engine.
Tell us what you're selling. We'll tell you how we'd build and scale it.
Start a ConversationGet in Touch
Start a conversation
New store, new product, new market. Whatever you're planning, we'd like to hear about it.