Industries / Autonomous Vehicles
Drones, AVs, Mobility. Launched Under Scrutiny.
Drones, autonomous vehicles, e-VTOLs, consumer EVs and e-mobility. Pre-order funnels and enterprise pilots built for a category where FAA, CAA and EASA context, sensor fidelity and public trust all have to land in the same communication.
500+ launches · Tier-one mobility press · CES, IAA & Commercial UAV presence
Trusted by the world's best partners
The Method
Autonomous mobility is won on trust before it's won on spec.
Buyers hesitate on any product they put themselves, their children or their employees inside. Add autonomy, add lidar, radar and SLAM complexity, add a startup brand with no track record — and hesitation triples. Most AV launches fail to account for that. The marketing leads with specs, range, autonomy level, top speed. The press release reads like a technical white paper. The ads pitch features to people still wondering if they can trust the category at all.
Blazon builds trust signals into every channel. Pre-order funnels emphasise the team, testing miles, partnerships, sensor fidelity and certifications — not just spec. PR focuses on safety data, real-world deployments, customer stories. Paid creative shows the vehicle in context. Investor and partnership comms lead with commercial traction, regulatory awareness (FAA / CAA / EASA) and third-party validation.
What We Do
Full-stack launch capability
Pre-Order Funnels
Shopify pre-launch, VIP tiers, reservation systems, qualified lead capture for consumer AVs and drones.
Crowdfunding
Consumer AVs, drones, e-mobility. Kickstarter and Indiegogo playbook proven across hardware categories.
Enterprise Pilot & Partnership Support
Fleet operator outreach, OEM partnership comms, government pilot launch support, procurement engagement.
PR & Media Relations
Tier-one mobility, technology and general business press. The Verge, Electrek, Automotive News, Reuters, Bloomberg, specialist drone and aviation press.
Video Production
Vehicle demo films, real-world test footage, sensor visualisations, ad creative shot in context.
Events & Trade Shows
CES, IAA, Auto Shanghai, Mobile World Congress, Commercial UAV Expo. Booth, briefings, demo scripts.
Paid Media
Meta, Google, YouTube, LinkedIn for B2B, programmatic for consumer. Creative calibrated for trust.
Content & Thought Leadership
Safety content, deployment case studies, regulatory commentary, founder-led technical explainers.
Trust & Safety Comms
Regulatory-aware messaging across FAA / CAA / EASA, safety data translation, liability framing, incident response planning.
Mobility Categories
From consumer drones to enterprise robotaxis. Launch strategy for the mobility products redefining how people and things move.
Work
A new vertical for Blazon.
Autonomous mobility is a new vertical for us, and we're being selective. We're currently building our first AV, drone and e-VTOL case studies. If you're launching a drone, autonomous vehicle, e-VTOL or consumer EV and want a partner who has delivered 500+ launches and knows how to run a trust-first campaign, we'd like to talk.
We bring 500+ launches, $120M+ raised for clients, 300+ crowdfunding campaigns, Horizon Europe advisory experience and a tier-one mobility press network into every AV engagement.
Our Approach
Trust Funnel Scale
How we launch products buyers have to put themselves inside.
Trust
Trust-first narrative. Team, testing miles, sensor fidelity, certifications, third-party validation. Regulatory-aware messaging that acknowledges FAA / CAA / EASA context without overclaiming.
Funnel
Pre-order funnel with VIP tiers and qualified lead capture for consumer. Enterprise pilot pipeline with fleet operator and OEM outreach for B2B. Coordinated launch day across press, paid, events.
Scale
DTC or enterprise scale depending on category. Retention, deployment case studies, partnership expansion. Category credibility compounds into press, pilots and capital.
Our Process
Four Phases From Positioning to Partnership
A repeatable process across consumer mobility and enterprise autonomous platforms.
Strategy
Positioning for consumer versus enterprise. Trust narrative construction. Regulatory frame (FAA / CAA / EASA). Competitive wedge.
Build
Pre-order site or enterprise launch page. Demo films in context. Sensor and safety collateral. Press materials. Pilot pitch decks.
Launch
Coordinated pre-order or enterprise launch. Tier-one mobility press. Event presence. Partnership activation. Investor communications.
Scale
DTC, enterprise pilots, fleet partnerships, international expansion, retention, deployment case studies, follow-on PR.
What our clients say
AV and mobility launches so far.
“Working with Blazon was transformative. Their innovative approach and diligent execution gave us the exposure we needed to succeed with our launch and drive sustained growth.”
Luca Placi
Tera Motors
“Blazon did a stellar job with Pillo Health, guiding us through a crucial stage of our growth and positioning us for our eventual acquisition. They have consistently exceeded our expectations.”
Emmanuelle Musini
Stanley Black & Decker
“Blazon's forward-thinking approach was instrumental in the successful launch of our innovation campaign. Their expertise, dedication and innovative approach have propelled our strategic outlook. Amazing work.”
Marcus Lado
Absolut/Pernod Ricard
Founded in London, 2014
Built by Michael Raven. Two startup exits. Horizon Europe advisor (the EU's €95.5 billion research and innovation program). A decade launching hardware and mobility products that shipped and scaled.
Meet the team →Ready to launch?
Launching autonomous mobility? Let's run the funnel.
Tell us what you're launching — drone, AV, e-VTOL, consumer EV — and we'll tell you how we'd run it.
Start a ConversationGet in Touch
Start a conversation
Drone, AV, e-VTOL, e-mobility, consumer EV. Whatever you're launching, we'd like to hear about it.
Pricing: From $15,000. Full launches typically $25,000–$150,000.
FAQ
Frequently Asked Questions
Consumer EVs vs enterprise AVs?
Both. Consumer EVs, e-bikes and e-scooters use the hardware plus crowdfunding playbook. Enterprise AVs (autonomous trucks, robotaxis, fleet AV platforms) use the B2B launch playbook with content, PR and partnership activation.
Do you work with drones?
Yes. Consumer drones via crowdfunding and DTC. Commercial drones via B2B content and enterprise sales enablement. Specialist drone press relationships and FAA/CAA/EASA regulatory-aware messaging.
Do you handle regulatory communications?
We advise on launch messaging that acknowledges regulatory context appropriately across FAA, CAA, EASA and equivalent frameworks. We do not file regulatory submissions. For specific regulatory filing support we partner with specialist counsel.
How do you handle safety messaging?
Core to how we run AV launches. Every creative asset reinforces trust through specific proof points (testing miles, sensor fidelity, third-party validation, team experience, certifications) rather than generic claims.
Do you support enterprise partnerships and pilots?
Yes. Fleet operator outreach, OEM partnership comms, pilot programme launch support, government procurement engagement. We coordinate the comms layer around partnership conversations rather than running direct sales.
Trade show strategy?
CES, IAA, Auto Shanghai, Mobile World Congress, Commercial UAV Expo. Booth strategy, press briefings, demo scripts, event-tied PR.
What does an AV launch cost?
From $15,000. Full launches typically $25,000–$150,000. Enterprise AV launches often carry higher content and partnership comms scope. Scoped upfront with a fixed project fee. Talk to us about your launch.