Kickstarter

NAYA Create

A modular keyboard that funded in under 5 minutes

$652K Raised
<5 min To Fund
CES Innovation Award
Kickstarter Platform

NAYA Create is a modular keyboard designed for creators and professionals. The Kickstarter campaign raised $652K and funded in under 5 minutes, backed by a CES Innovation Award.

Challenge

  • Launching a premium hardware product into a crowded keyboard market
  • Needed to stand out against established brands with large marketing budgets
  • Had to convert CES buzz into immediate crowdfunding momentum

What We Did

  • Full Kickstarter campaign strategy, page design, and pricing architecture
  • Pre-launch community building and email list growth
  • Leveraged CES Innovation Award for PR and credibility positioning
  • Paid media strategy targeting creator and productivity audiences

Results

$652K

Raised on Kickstarter

<5 min

Funded in under 5 minutes

CES

Innovation Award winner

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